The Assessment Task

Write an academic essay (1800 words) to address the essay question and use the essay title given below:

“Critically evaluate how companies operating in a specific industry strategically manage a notable innovation dilemma to achieve sustainable competitive advantages”

 To address this assignment task:

Please select a specific industry/sector from this list below:

• RETAIL INDUSTRY
• CONSTRUCTION & REAL ESTATE INDUSTRIES
• HIGHER EDUCATION SECTOR
• AUTOMOTIVE INDUSTRY
• BANKING & INSURANCE SECTOR
• FOOD SUPPLY INDUSTRIES
• HEALTH CARE SECTOR
• TECHNOLOGY HARDWARE & SOFTWARE
• SPORTS & ENTERTAINMENT INDUSTRIES
• HOSPITALITY & TOURISM INDUSTRIES

Please select a specific innovation dilemma which is significant for your chosen industry/sector from the list below:

• Open vs Closed Innovation
• Incremental or Radical Innovation
• Technology Push vs Market Pull